The following case studies demonstrate how Mango has worked with our clients to support their business objectives.
Ramesys
Ramesys is a specialist supplier of integrated ICT solutions to schools in the UK and a leading ICT partner in the Building Schools for the Future (BSF) and Academies programmes.
Drawing on the joint expertise of its own in-house educationalists and global partners in software, hardware and construction, Ramesys works with schools to select and integrate the best combination of relevant market-leading products.
Challenge: Despite Ramesys previously using another PR agency, it was disappointed with the coverage amounted. Consequentially, following a recommendation from a former client who transferred from Becta to take up a post at Ramesys, Mango was awarded the PR contract.
The primary objective of the on-going campaign is to raise market awareness and ascertain strong brand identity in all target markets (education, construction, local authority and IT trade). It is also crucial to communicate key brand messages and secure favourable perception within target audiences.
As part of the campaign it is essential that Mango operates proactively, engaging fully with the Ramesys marketing and management team to add value and expertise to the business.
